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post in: Films Date:20 May 2013, 03:41 views:2149
A summary for lopez Corporate Marketers, Media Sales Executives and jennifer Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers right now.
South Hill Designs, south Hill Designs, a national party-plan direct sales companies, announced plans to embrace the Hispanic market with a comprehensive Spanish-language marketing operation. South Hill Designs employs the create-your-own-jewelry concept by providing a wide-range of chains, lockets, charms, and other e company will provide Spanish-language websites, sales literature and training for its distributors (known as Artists).
COO Joe Ochoa explained: Im proud of my Hispanic heritage and Ive always wanted to introduce something special to the Spanish-speaking community. Now we have a vehicle that can help stimulate the economy and really change lives.
This is an important day in the life of our young company. A newly appointed regional sales director, Sandra Fuentes-Clark, will head the initiative. Sandra is a first-generation immigrant with Spanish and Aztec ancestry.
She grew up on a ranch in El Salvador and moved to the United States in 1981 during the countrys civil war. As a marketing professional, she combines the academic credentials of an MBA, with years of service to some of Americas top direct sales companies.
Mayimbe lopez Media-Breakneck, umberto El Mayimbe Gonzlez, 39, has launched Mayimbe Media to serve Latino moviegoers by producing, acquiring, and distributing original Latino-themed content, the Huffington Post reports. The Dominican-American founder and chairman of the startup plans to kick-off the film project by producing Breakneck, a Bourne in the barrio action thriller set in New York City.
Hispanic over-index in movie going audiences. The recent release of "Fast and Furious 6" is one example of the success movies find with the Hispanic population. Hispanics might represent 16 of the.S.
Population, but they accounted for a whopping 32 of the audiences that rushed to see "Fast and Furious 6" during the first week after it opened on May. By June 1, the Universal franchise had collected an estimated 146.3 million nationwide.
General Motors-Chevrolet Silverado, general Motors' Chevrolet unit launched the "Strong" marketing campaign for the new Silverado pickup truck. The campaign, launched on July 4 in Texas. It kicked off with a 60-second anthem spot featuring an eponymous and original song by Grammy-nominated recording artist Will Hope.
The campaign moves nationwide on the coattails of the MBL All-Star Game on July 16 and the 2013 Chevrolet Home Run Derby. Tim Mahoney, global CMO for Chevrolet, told.